Wednesday, October 12, 2011

The Ides of Smarch

Unfortunately, a few people thought this wasn't a terrible idea, and then a few hundred people had to pretend they were right in order to continue getting paid money. Yikes. I didn't even hate this at first, but it's one of those billboards that grows on you (not in the good way, like a fungus).

Here's the deal, these are two of Hollywood's best man's mans, (Have you seen Michael Clayton? Have you seen Drive?) and somehow the merger of their faces comes off as feminine, and I'm not the only one that thought that.

See? Even @elkress thought that.

I could literally come up with ones of better poster ideas (meaning between two and nine).

Obviously, your first thought goes to the incredible 1993 documentary The War Room, which follows President Clinton's '92 campaign (and also which you can watch in its entirety right here) so why not just go there?

Okay, well I thought the poster would look much cooler than that. But hey, it was the 90's. Still, a pretty good shot of two of the most important behind-the-scenes political figures of the past decade two decades ago, George Stefanopoulos and James Carville. You still could have played on this theme, or if not that, what about these?

  • Some sort of situation room, everyone gathered around a table looking up towards the viewer, sweat on their brows, documents in hand
  • Ryan Gosling lounging on the capital, wearing a top hat, like he's a giant or something
  • George Clooney in a toga (obviously)
  • A moody black-and-white of Clooney and Gosling in front of an American flag. Oh wait...
And yet, this was never seen by anyone.
One thing is certain: this campaign should have done something more to highlight its fantastic cast. Paul Giammati, Philip Seymour Hoffman, Jeffrey Wright, Marissa Tomei, they all got snubbed in favor of a klunky gimmick and yet another terrible photoshop of a hand holding something. (When will they figure out that you can't pose a hand, digitally insert something into it later, and it not look completely unnatural?)

Yikes, again.
Also, a flat image on a curved surface, why is he holding a magazine in front of his face, etc., etc.

You know what you're gonna make me do, The Ides of March? Endorse tiling. That's how bad you are, that some sort of Valentine's Day tiling of acting superstars would have been a better option.

Or what about this?

You got some nuns, some stars. It's not great, but it gets the job done. Instead, we got a George Clooney/Ryan Gosling magazine-face ghost movie poster. The film itself, however, was quality, and if you have the chance to check it out, I recommend it.

The Ides of March billboard photographed by @BenjaminFriday.

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